The POLIPOL group of companies, one of the leading upholstered furniture manufacturers in Europe, opts for the new Sales Performer app based on PWA technology. POLIPOL uses the new app on all end devices as a mobile CRM solution. As this is specially adapted to the special requirements in the furniture industry. In doing so, the bpi Sales Performer App supports POLIPOL in its individual communication and company management.

POLIPOL

Today, POLIPOL is one of the leading manufacturers of upholstered furniture in Europe and is active worldwide. In the early years, Rahden in eastern Westphalia and Zehdenick near Berlin were the company’s hubs. With seven employees, POLIPOL launched its first line of upholstered furniture. Today, more than 7,500 employees work for POLIPOL in Germany and abroad. The product range includes more than 300 models and 150 TV armchairs. The former GmbH has become the POLIPOL Group, which operates throughout Europe with several subsidiaries and currently generates annual sales of almost 500 million euros.

Innovative CRM solution

The goal of using an innovative CRM application for all mobile devices in customer communication was the driving force behind the use of the new bpi Sales Performer app based on modern PWA technology.

“Especially in the fast-paced and competitive environment, profitable customer relationships and quick responses to customer needs and market changes are critical to success,” notes Peter Jürgens, CIO/Prokurist at Polipol Holding Gmbh&Co.KG.

Sales Performer App

Accordingly, POLIPOL is committed to doing everything in its internal, external and mobile communications to ensure that customers, business partners and employees always have a positive experience. The Sales Performer App fits right from the start and can be customized as desired. That’s why POLIPOL n uses the flexible design and intuitive interface to map individual needs within POLIPOL. From the 360-degree customer file with contact persons to the display of all hierarchy levels such as headquarters, association, addresses to the exhibition overview with bunk photos. The bpi Sales Performer app is specially designed to meet the special requirements of the furniture industry. Because it effectively supports all employees in customer management.

Minimal loading times, push notifications and offline content provide more information and transparency. This means that there is up-to-the-minute communication at all times and the end-to-end sales cycle can be managed quickly and easily.

“We were able to optimize our internal organization. In the process, we streamlined business processes. Through the dynamic reports, we gain even deeper insights into customer relationships. In the process, the new application is a great relief for us in our daily business. That’s why we can no longer imagine our company without it,” sums up Peter Jürgens.