sedda Polstermöbelwerke Hans Thalermaier GmbH, a leading upholstered furniture manufacturer in Austria, relies on bpi Publisher for the creation of its sales documents. XcalibuR was introduced at the same time to optimize data communication with retailers.

sedda was founded in 1961 by Mr. KR Hans Thalermaier as a two-man operation and today, with over 230 employees in two factories, is one of Europe’s leading upholstered furniture manufacturers. The family-owned company produces exclusively in Austria. The product range includes classic, timeless seating, design-oriented suites, and patented functional upholstered furniture. Box spring beds, French beds, youth beds, and high-quality mattresses are also manufactured. All necessary components are produced in-house.

The company uses bpi Publisher to generate all sales documents for retailers. In the future, sedda Polstermöbel will be able to streamline all processes for creating and publishing these documents even more with bpi Publisher. In conjunction with XcalibuR, the data communication solution between industry and retail, and the existing master data from the integrated merchandise management solution, retailers are always provided with up-to-date price and product ranges directly via web services. At the same time, XcalibuR solves the problem of configuring and electronically ordering items and variants. This allows sedda Polstermöbel to significantly shorten the selection and ordering process and significantly reduce the error rate in orders through logically correct compilation.

With this new comprehensive solution, sedda Polstermöbel is able to effortlessly provide its retail partners with catalogs and purchasing conditions tailored to their individual requirements.