The kitchen and furnishing trade fair duo addresses specialist retailers, craftsmen, real estate outfitters and project developers in a target-oriented, trend-oriented and comprehensive manner. It arouses desires in these target groups, both for red-hot product innovations and on the knowledge side. There is hardly any other business event where good business is so closely intertwined with concerted knowledge transfer.
IT specialists for the furniture industry
bpi solutions is one of the long-standing IT service providers in the furniture industry. Since the beginning of the 1980s, bpi solutions has been supporting the entire value chain in the furniture industry with modular solutions. With the CRM solution bpi Sales Performer and the cross-media publishing application bpi Publisher, bpi solutions has been one of the leading IT experts in the furniture industry for years.
Together with burgdigital, bpi solutions will be showcasing the topic of e-commerce this year with comprehensive possibilities and best practice based on Shop ware applications. In addition to the classic topics of CRM, publishing and PIM systems and master data management,
e-commerce promotes the growth of the furniture industry. The market volume of the furniture industry is expected to grow by 6.9% annually. The current analyses also show that even among companies in the industry that already have experience with e-commerce, e-commerce is still seen as a high priority. For example, 78% of them plan to expand their web shop in the next two years. Or upgrade, which is largely based on high customer demand. And for good reason, because web shops offer endless possibilities to display products and product variations online. This makes an online catalogue or web shop much more attractive. At the same time, new e-commerce software technology raises the bar for the buying experience of customers and professional shoppers.
Optimisation of business models
bpi solutions and burgdigital are ready to quickly and efficiently integrate new technologies and competencies that are pressing onto the market into the respective business model. A special role is played by the IT organization, which is constantly confronted with these challenges. The Bielefeld IT experts support companies in mastering today’s and tomorrow’s requirements in a digital world. The organization is also taken into account in the design of customer interaction, the continuous improvement of its processes, the introduction of new IT services. In addition to organizational changes, another focus will be placed on the automation of IT infrastructure and IT operations. After all, companies not only need the right technologies to successfully shape the upheaval, but also the implementation of the necessary concepts for optimal use of the solutions.