The well-known furniture brand hülsta consistently thinks digitally and has been aligning traditional processes with new technologies for some time. New on board is now the Sales Performer mobile. The furniture manufacturer from Stadtlohn will start using the mobile CRM solution in mid-October, giving the sales team a smart tool. Whether digital customer files, placement management info or statistics: In the future, the hülsta team in sales will have all important info at their fingertips with just a few clicks.

hülsta

hülsta is one of Germany’s best-known furniture brands. With its diverse collections – all ‘Made in Germany’ – the traditional manufacturer covers almost all furnishing segments. Consumers can find the collections in many furniture stores – in Germany as well as worldwide. The sales team holds many discussions every day and is a close partner to retailers. With the new sales dashboard, this intensive collaboration is now being elevated to a new, digital level that offers numerous added values.

bpi Sales Performer

“The mobile CRM application supports hülsta in its efforts to constantly improve processes and make even better use of existing data. Whether information on market partners, placements or complaints, daily updated data and statistical evaluations. All desired information is immediately accessible. In this way, bpi Sales Performer mobile meets the challenges of the digital transformation, creates synergy effects and increases transparency in daily work,” emphasizes Benjamin Blanck, Director Business Innovation | Hülsta Digital.

He and his colleagues were particularly impressed by the high user-friendliness and usability of the application. Minimal loading times, push notifications and offline content provide more information and transparency.

With the bpi Sales Performer, hülsta already relies on a second tool from bpi. The leading industry solution bpi Publisher has already been in use for some time, and has now been consistently expanded to include the new mobile system.